The birth of Daily Fantasy, as we know it.
What started as a backyard Texas brainstorm between 5 co-founders is now the driving force in a multibillion-dollar industry. FanDuel got its start at the 2009 SXSW Interactive festival — right there in that backyard — when our founding team decided to focus their efforts on changing the game in fantasy sports.
The season-long game would be simplified. The winning amplified. The money real. And the result? A new way to play fantasy — fan vs. fan in a test of sports knowledge and fantasy knowhow — where winners can taste victory on any given day. Not just once a year.
Keywords: fantasy sports, fantasy sport, dfs, daily fantasy, daily fantasy sport, daily fantasy sports