Acquisition Reinforces SportsHub Technologies’ Fantasy Sports Strategy and Builds on Acquisitions of LeagueSafe, National Fantasy Championships and WhatIfSports
Minneapolis, MN, January 3, 2018 – As part of its ongoing commitment to build and grow fantasy sports products enjoyed by hundreds of thousands of sports fans every day, SportsHub Technologies, LLC (“SportsHub”) has announced today that it has acquired the MFL10s line of business (“MFL10s”) from MyFantasyLeague.
The acquisition marks the sixth transaction completed for SportsHub, which purchased CDM Sports and Sports Technologies in 2016. It followed these initial deals with the acquisitions of LeagueSafe, National Fantasy Championships and WhatIfSports in 2017. This latest move strengthens SportsHub’s product portfolio with MFL10’s innovative best ball draft-only leagues and will be integrated into SportsHub’s high stakes business unit.
“The regulatory environment for the fantasy sports industry has changed drastically over the course of the past two seasons,” said Founder and CEO Rob Phythian. “Games like MFL10s are now required to be licensed in many states, and the cost and requirements of compliance have become burdensome and prohibitive for companies with limited resources. With our integrated platform that manages user identity, gaming compliance, and global wallet, we have the scale and expertise to add properties like MFL10 to our growing portfolio.”
SportsHub will continue to grow through both organic growth and M&A and anticipates several additional announcements in the future. “SportsHub will be a great home for MFL10s,” said Mike Hall, President of MyFantasyLeague. “SportsHub is fully compliant and licensed in all states that require a license. They have a growing user base and list of game offerings and are committed to keeping the MFL10s game format in 2018 and beyond. This will allow all MFL10s customers to continue enjoying MFL10s without a disruption in service.”
About SportsHub Technologies
SportsHub Technologies was founded in 2015 by a team of veteran fantasy sports industry insiders including Rob Phythian, a former member of the Fantasy Sports Trade Association Board of Directors and a member of the Fantasy Sports Hall of Fame. SportsHub owns and operates real money gaming sites and is on a mission to level the playing field for daily fantasy sports fans. In addition, SportsHub specializes in helping sports media companies develop strategies, products and innovative solutions to drive deep customer engagement with highly interactive games and mobile applications. For more information, please visit www.SportsHubTech.com.
MyFantasyLeague.com was founded in 1994 by the late Kevin Austin, and continues to build on his vision of offering the most customizable Fantasy Football League Hosting service for commissioners that require a high level of flexibility and customer service for their private leagues. MFL specializes in features that cater to dynasty leagues and other complex league formats, and also offers free mock drafts and free best ball style draft only league hosting throughout the year. In addition, MFL offers an Open Developer’s API that enables and encourages independent third party developers to build tools and add-ons for its commissioner platform.